Jul 112014
Adobe Creative Cloud Photography Subscription
Adobe’s Creative Cloud Photography Program subscription for $9.99/month is a great deal in my opinion, based on what you get:
  • Always up-to-date versions of Lightroom and Photoshop (no need to pay more to upgrade to Lightroom’s next major upgrade when it comes out!)
  • Syncing to Lightroom mobile for the iPad and iPhone (and Android sometime this year)
  • 2 GB of cloud storage
  • A Behance.net pro account
However, potential subscribers and users of Lightroom have had a major concern – if you stopped paying, you could lose access not only to Lightroom, but also to your Lightroom catalog – which contains all the work you have ever done on your photos. Well, no more! Starting with Lightroom 5.5, if your subscription expires and you choose not to renew, you can still use Lightroom – forever. The catch is that you will be locked out of the Develop and Map modules, and you won’t be able to sync to your mobile devices.  While you therefore won’t be able to do additional photo editing other than Quick Develop work, you can continue to organize and manage your photos (even import new photos), and create any kind of output from Lightroom (export copies of your photos, print; and make books, slideshows and web galleries.)

Update/Clarification: You will not lose the Develop work you have done prior to your subscription expiring. If it does expire you will be locked out of doing additional Develop work, but you can create output that has your edits, you can reset your photo to undo your edits, you can refine them with the Quick Develop panel, and you can save them to XMP so that they are available in other programs that read this information (such as Adobe Bridge and Camera Raw.)

This is also the case if you get a free 30-day trial of Lightroom!

Adobe clearly has confidence that their Creative Cloud offering and Lightroom’s Develop editing tools are compelling enough that you will continue to subscribe.

Note that if instead of a subscription you have or purchase the perpetual-license stand-alone version rather than the Creative Cloud subscription you will continue to have access to all modules in the Lightroom version you purchased. Adobe has stated that they will continue to offer these perpetual-license stand-alone versions “indefinitely”.


Sep 092013

Lightroom Mobile Adobe Demonstration on iPad

As I mentioned in my last post on Adobe’s Photography Creative Cloud announcement, at Photoshop World last week Adobe Product Manager Tom Hogarty demonstrated Lightroom Mobile, an exciting solution now in development that will allow us to seamlessly review and make at least basic adjustments to photos in our Desktop Lightroom catalogs using our iPads or iPhones.

This is a component of the future direction of Lightroom that Tom articulated, moving from being just “your Desktop photography solution, to being your (complete) photography solution”.

Adobe Lightroom Vision

Adobe Vision for Evolution of Lightroom – click to enlarge. (c) Adobe

Lightroom Mobile is still very much in development, but Tom demonstrated in Lightroom on his main computer:

  • Putting a checkmark next to collections that he wanted Lightroom to sync to his iPad
  • Logging into his Adobe account from within Lightroom
  • Turning on a  “Lightroom Sync” switch.

This was all it took for Lightroom to upload photo smart previews and a small Lightroom catalog up to the Cloud, and down to his iPad.

Then in Lightroom Mobile on his iPad, Tom showed:

  • That photos automatically appeared –  with their develop work (and presumably keywords and other metadata).
  • Reviewing  and rating photos in Grid and Loupe View
  • Applying Basic Panel develop adjustments
  • Uploading photos to a web gallery and to Behance.net.

Lightroom Mobile Demo on iPad

Tom then jumped back to Lightroom on his main computer, and the  work he had done on his iPad was there, with no further instructions to Lightroom needed!

Who knows how much functionality will ultimately be built into Lightroom Mobile (or whatever it is ultimately called). The really impressive thing so far is how seamlessly and intuitively it works.

As Tom indicated, many of us would still want to do serious development work on our computers with our calibrated monitors, but I am waiting eagerly for the day when I can review a shoot while I’m sitting on the couch or waiting for an appointment (or on a train or on a plane, as Tom pointed out), do basic adjustments, and have that work show up back on my main computer!

This demonstration was paired with the announcement that owners of Photoshop CS3 or newer can subscribe to a special “Photography Creative Cloud” for just $9.99/month. This gives us always-up-to-date Lightroom and Photoshop, as well as 20 GB of cloud storage (which is presumably what will facilitate the sync to Lightroom Mobile.)   This Creative Cloud offer will be available the week of September 16. next week – stay tuned to this blog for more details as they become available.

Below is the Keynote Address from Photoshop World. Tom Hogarty speaks from 33:08 to 46:12.

Sep 042013

creative-cloud-adobeAdobe announced today  at Photoshop World a new more attractive photographer Creative Cloud offering, consisting of Photoshop CC, Lightroom 5, 20 GB cloud storage, Behance ProSite membership, and access to online CC training content.

This offer will be available the week of September 16 to owners of Photoshop CS3 and newer, for signup through December 31, 2013. Adobe has not indicated whether a similar offer will be available for photographers who are new to Photoshop.

The monthly subscription price will be $9.99/month, paid annually. Adobe states that it has no plans to change the price for subscribers of this plan.

At Photoshop World today, Adobe Product Manager Tom Hogarty also demonstrated what is in development for Lightroom (later this year? next year?). We will be to easily sync our Lightroom catalog to our mobile devices, work with and share the photos from there using a Lightroom app, and have our work seamlessly sync back to our main catalog and computer. The 20 GB of online storage that the CC offers is important for this, as for it to work, all or part of our Lightroom catalog (or a copy of it) as well as smart previews of our photos must reside in the catalog.

Adobe’s May announcement that new (post-CS6) versions of Photoshop will only be available through the CC subscription model and not through a stand-alone (perpetual license) product raised quite an uproar — first, because a subscription model means that when you stop paying, you lose access to the software (but not your files), and second, because of the huge price increase for those of us who use only Photoshop and Lightroom, and who may not even upgrade Photoshop with every release.  This announcement does much to address the latter concern.

The price/ value equation is a very personal one. I personally am open to the subscription model, as long as I receive enough additional value to compensate for the loss of perpetual ownership of the software. With upcoming cloud capabilities, as well as the lowered price for Photoshop + Lightroom CC, that value (again, for me personally) now exceeds the price.  I already was paying $80/year to upgrade Lightroom — paying an additional $40/year for Photoshop upgrades as well as cloud access seems like quite a deal to me. Continue reading »

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