Oct 182012

lightroom-craft-and-vision-sean-mccormackImagine being able to purchase a 120 page e-book full of great Lightroom Develop techniques and tips from talented professional photographer and Lightroom expert, Sean McCormack, along with 85 of his Lightroom presets, for only $6. Once again, Craft & Vision has made the unimaginable real, in this new release from Sean: Essential Development: 20 Great Techniques for Lightroom 4. (At this link, scroll to the bottom of the page to get the bundle with presets if you prefer this to just the PDF.)

There’s no way Sean can cover the entire Develop module comprehensively in 120 pages, so I don’t consider this to be a substitute for the core training you’ll find in my Lightroom 4: The Fundamentals & Beyond course. However, I am a great advocate of learning from different instructors — we all have different perspectives and experiences, and  emphasize different things. I personally have picked up some great tips and techniques from Sean’s e-book, and believe you will too. It is full of practical high-impact advice, and is very well-designed. It is quite a challenge for an author to take such a huge topic as Lightroom development, and boil it down to something relatively short and yet useful and impactful, and Sean has done a great job at this.

Here are the 20 topics covered:

Understanding the Histogram, Back to Basics, Camera Profiles, Making White White (White Balance), Beauty Retouching, Dodge and Burn for Beauty, Cross Processing, Achieving a Filmic Look, Image Toning, Cropping Inside and Outside the Image, Straightening Photos, Fixing Skies in Lightroom, Tilt Shift, Effective Sharpening, Reducing Image Nosie, Correcting Lens Issues, Drawing Us In: Vignettine, Presets: Making, Using and Saving, Presets as Building Blocks; Fixing More Than One Photo; Edit in Photoshop.

The price on the package of e-book + presets is $7.  If you prefer just the e-book, without the presets, it is available for $5.

Bottom line: this purchase is a no-brainer for me personally. Just one tip (amongst many)  I picked up was worth a lot more than $7 to me.  I haven’t made it through the whole book yet, but I plan to put mine on my iPad, so I can read it anywhere.

 Click here to view more details. (At this link, scroll to the bottom of the page to get the bundle with presets if you prefer this to just the PDF.)


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